Blake grew up near the coastal gem of Dimmick’s Back Beach where its naturally eroded cliff faces inspired his interest in environmental architecture. But it was Blake’s inclination towards fashion that made him aware of the harmful wastage coming from the start-up clothing trend in recent years.
So, he turned his creative passion toward something that felt real and purposeful in the hopes of moving the fashion industry towards sustainable practices. baru is his way of giving back to an area that shaped much of his identity.